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Free Profit-Boosting e-Biz & Marketing Articles
Following are 30+ free profit-boosting articles that work, and work now to boost your Web sales. You can also reprint any or all of them in your ezine, or on your website, so long as you:
- Run them as is (within reason), including the copyright notice and resource box at the end;
- Spell my name right. HARMONY MAJOR. No "S!"
- Get the most current resource box before publishing. Sometimes I make important changes to it, so if you'd please get the , I'd appreciate it. :o)
That's it! Articles are available by autoresponder through the "Send It" links, already formatted at 65 characters per line for your publishing convenience. :-)
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Browse the Article Categories:
- Increasing Targeted Leads and Traffic
- The Art of Order-Inducing Ad-Writing
- Branding & Boosting Market Positioning
- How to Build a Money-Making List
- How to Get MORE Done in LESS Time
- How to Please (& KEEP) Your Customers
- How the "P" Word Can Save Your e-Biz
- Other Ways to Multiply Online Sales
- Running a Stress-Free e-Biz
- Secrets to Sales-Boosting Site Design
- Staying Motivated to Combat Failure
How to Get Massive Exposure for Your Site at Low to No Cost:
As much as I hate to use "marketing language," using these four simple tactics will "light your traffic on fire" ... immediately. I guarantee it. And even better for you, each one of them can be used...
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When Marketing Becomes a Dangerous Game of Russian Roulette:
This article addresses the literal DANGERS of not paying enough attention to your marketing message, and the effect that this can have on your prospects. It uses a very controversial issue to help make...
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On Magnetic Marketing: "The Drinking Glass", Explained!:
In a recent article -- "Dirty Hooligan!" What a Crude Street Corner Come-On Taught Me About Direct Response Marketing -- I compared your product to an ordinary, "ho-hum" drinking glass. That's right --...
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How "In the Box" Ad Copy is Stopping YOUR Sales Cold:
In the spirit of "lazy money", you're not going to like this message. Heck, I don't even like it -- but that doesn't stop it from being true. What's the key to creating powerful, sales-generating ad copy that produces the most income? What's the...
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Want Your Ads To SELL MORE? Do This...:
The minions say that advertising is all about getting the attention of your prospects, making them notice your ad, and separating yourself from the crowd. WRONG! Find out why here.
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The Top 5 Ad Tricks to Seduce Your Prospects Into Action:
These five important tactics can turn any suicide marketing mission into a bona fide success.
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The Top 5 Ways to Send Your Ad Response Plummeting:
"THIS IS *NOT* A SCAM!" How many times have we seen ads that begin like this, that we just skip right over? Or delete? I'd have to say a countless many. I was compelled to write this article yesterday...
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Does Your Ad Copy LOSE Customers for You?:
It truly is a shame. I see literally hundreds of ads each week that speak volumes about the advertiser -- and about 85% of those aren't saying much. Remember, your ad is a representation of *you* and...
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Testimonials Are BAD (M'kaaaay?):
Testimonials, you say? BAD, you say? Absolutely. Click to discover the how and the why. (Are they hurting YOUR business?)
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5 Simple Secrets To Making Your High-Cost Product SEEM Cheaper:
Although a drop-dead fabulous sales letter is the key to securing the most sales from your website, we all know that it's harder for prospects to make a buying decision if your product is expensive. As...
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5 Tips for Pricing Your Product For The MOST Profit NOW:
The following five tips will help you choose the BEST price for your product or service, and avoid the common pitfalls that could be robbing you of hundreds of dollars in profit per month.
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4 Reasons Pricing Products Low COULD Be A Good Move for You:
UN·DER·PRICE: 1. To price lower than the real, normal, or APPROPRIATE value. (Source: The American Heritage® Dictionary of the English Language, 4th Ed.)...
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5 Reasons Undercutting the Competition Can KILL Cash Flow:
I'm against low-priced products. In a BIG way. Not only can offering them steadily kill off your business and severely limit cash flow, doing so tends to invite a lot of hassle that could be avoided simply...
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7 Tips to Increasing Prices to Get MORE Sales:
Are you one of thousands of struggling entrepreneurs scared to overprice your products? Now, you can stop peddling your wares for pocket change, and learn to raise the price of your products inconspicuously...
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How to Be Perceived As A *Field Expert* in 7 Simple Steps:
Ready to get yourself and your online business more publicity than you can handle? More "celebrity status" equals more sales, and more sales equals more profit than you can shake a stick at. Discover...
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How (and Why) to Piss Off Your Readers for Fun and Profit:
Pissing your subscribers off is cleansing. Pissing them off is fun. And even better, pissing them off will likely make you a LOT of money with each "pissed" issue of your ezine .... WITHOUT you lifting...
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4 Simple Ways to Instantly Boost Your Ezine's Readership:
One of the biggest challenges in publishing an ezine is keeping your subscribers subscribed, and your readers reading. This brief article will reveal 4 simple ways to instantly decrease unsubscribe requests...
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6 Unique Ways To Make *Consistent* Cash With Your Ezine:
Ezine publishers today throw any old thing in their publication to make it attractive for readers, or simply for kicks. And in doing so, they often lose sight of why they started their ezine in the first...
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How to Double Your Ezine Signups in Less than a Day:
Run your own ezine or thinking of starting one? If so, this article will prove crucial in helping you quickly build your list. All you'll need for this super-easy 3-step method is a website, a reasonable...
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Using Free Partnerships to Double Your Ezine's Signup Rate:
Discover how I went from 16.5 average signups per day, to over 30 subscribers a day, in just a few hours of work.
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When Publishing An Ezine Can HURT Your Bottom Line:
Publishing an ezine isn't all peaches and cream. It takes hard work and dedication to build a list that people are going to sit up and take notice of, subscribe to, and enjoy. Here are several reasons...
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3 Super-Fast Tips for Building a Highly Responsive List:
I'm sure you now realize the value of building your own opt-in ezine. Here are a few tips for maximizing the profit generated from your ezine, should you decide to start (or continue) one: ...
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The 5-Point Checklist for Getting Advertisers to Your Ezine:
These points shouldn't even need to be discussed, but it never ceases to amaze me how many ezine publishers give no thought to the content of their advertising pages. There are no "secrets" to be told...
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How to NOT Commit to Publishing An Ezine, But Still Reap the Same Rewards:
Publishing an ezine isn't the only answer to accelerated online profit ... although it does certainly help. Even still, there are several other options that can bring you the same, similar, or better...
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3 Simple Must-Haves for a Status-Boosting Ezine:
So! You've decided to keep or start your ezine in hopes that it'll eventually make you millions, eh? Good for you! Now let's give your ezine a jumpstart. Here are 3 quick tips to help you position yourself...
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3 Easy Ways Your Ezine Can Help Keep Your Bank Account Full:
I'm sure you've heard marketing experts admit that they'd be a lot less popular, making a LOT less money than they are today, if it wasn't for their lists. So why sit on the sidelines watching THEM cash...
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5 *More* Fast, Free Ways to Make e-Business Easier:
The bigger, badder (better!) sequel to the original "5 Fast, Free Ways to Make e-Business Easier" article.
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10 Steps to Reclaiming Your Time by Taking Efficient Phone Calls:
Still can't get through the day without being interrupted by the persistent yowling of the phone? Suffering during lengthy calls that could have been handled in seconds by e-mail? Do potential 5-minute...
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A Unique, *Highly-Effective* Method To Assassinate Time-Wasting:
Ever get the "bogged down" blues? Running a successful e-biz can take its' toll on your lifestyle. So if you can keep up with your hectic daily routine, success is inevitable. All you need to do is carry...
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5 Fast, Free Ways To Make Doing Biz Online Easier:
I'm pretty lazy, and running my e-business is no exception. I like to make things as SIMPLE as possible, to require as little WORK as possible. The following five free resources will save you a LOT of...
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10 Crucial Time Taming Tips That Make Your Day Move Faster:
(10) Do your LEAST favorite daily activities first. Don't put off those dreaded daily duties until last. Have you ever noticed how superhumanly fast you can complete a tedious task just to get to your...
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"Hit the Road, Jack!" Giving Difficult Customers The Boot:
Have you ever heard the adage, "the customer is always right?" Yes? Well, it doesn't apply to entrepreneurs. No, I haven't lost my marbles. It's true. This CAN NOT apply for home-based businesses, and...
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How to Turn Unhappy Customers Into Raving Fans:
Have you ever sent questions to a company you wanted to buy from, but only got half of them answered? And, the ones the company was so gracious to answer were only HALF ANSWERED themselves? If so, you...
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3 Red-Light Warning Signs of UN-Professional Marketers:
Whether you're looking for a merchant to GIVE your business or work with IN your business, dealing with unprofessional merchants can seriously eat away at your time and cash. And now that the holidays...
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"I've Been Shot!" The Deadly Battlefield of Internet Forums:
The online marketplace has become a super-charged minefield of opinionated "professionals" and heartless know-it-alls. Playing their game is deadly, and if you don't watch yourself, you could lose a leg....
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"How RUDE!" Internet Marketing Tales From the Darkside:
"Take me off your mailing list. I did not write you for information and I do not want your mail. If you continue to mail your stupid information to me, I will consider it harassment." "Where are the JOBS...
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Top 10 Ways to Doom Your Sponsor-Downline Relationship:
Are you in Network Marketing? Want to learn a few ways to totally destroy your sponsor-downline relationship? Use just a few of these, and you'll be well on the way killing your rep in no time: 10. When...
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5 Unprofessional e-Mail Foul-Ups That KILL Your Profit:
Everyone seems to be writing articles about professionalism on the Internet lately, and as much as I hate to conform to "the norm," I feel compelled to do the same. Only, in THIS article, I'll be telling...
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"Dirty Hooligan!" What a Crude Street Corner Come-On Taught Me About Direct Response Marketing:
Can't get a date? No, I mean to your website. Day in and day out, I see marketers address "filet mignon" prospects like $10 streetwalkers. How do they expect to get the sale (or the signup, or the download,...
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e-Mails Not Getting Answered? Shhhh! Here's Why... (Pt. 1):
Let's face it -- none of us like to be ignored. But sending an e-mail to a colleague that commits even ONE of these four cardinal sins can mean the difference between a speedy reply ... and that big e-mail...
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"You Imbecile!" My $7,500.00 Marketing Mistake, Revealed:
No, not you -- me. I'M the one who recently lost thousands due to... :: THE STUPIDEST $7,500 MISTAKE OF MY MARKETING CAREER :: Not long ago, I put my old membership site on the market due to several...
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5 of the Most Revealing & Insightful Marketing 'Zines of All Time:
There are VERY few ezines that make me stop and reflect on what they teach me, laugh out loud, or that offer content so unusual, in-depth, and thought-provoking that I stay subscribed for more than two...
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The "Everyday" Pricing LIE That's Killing YOUR Cash Flow:
The all-too-common pricing LIE that's eating away at your cash flow is... "Creating low-priced products is the BEST or the ONLY way to make the MOST money with your online business." NO. This is a MYTH!...
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I Never Wore Gucci; I Never Bought "Coach":
A cantankerous rant against this year's "latest and greatest" -- BLOGS. (Gag me.)
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Is Your Money-Back Guarantee Driving Customers ... Away?:
Your product or service could be compelling, your price amazing, and your sales letter "hypnotic" ... but if your satisfaction guarantee looks shady, your prospects are out the door. The wording, the...
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8 Sneaky Steps to Multiplying Your Infoproduct Sales:
Tired of sitting around twiddling your thumbs, waiting for that next sale to shake you out of a boredom-induced stupor? This article will reveal a simple 9-step plan to help you multiply your product...
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Your 3 Most Important Marketing Moves for the New Year:
What do you think I'm going to say? "FFA" this, "search engine" that, "reciprocal link" this, "ezine advertising" that? Wrong. Your most important marketing move for the new year doesn't have anything...
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8 Unique Ways Personalization can Explode Your Profits:
"A Unique, 5-Minute Sales Tactic for Instantly Increasing Your Marketing Results, By Up to 400%" With so many people finally having realized the worth of this priceless marketing tool, personalization...
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To Have The Most Profitable eBiz, Do WHAT?!:
Having a profitable e-business takes a LOT of guts. It can even involve you sometimes doing things that seem moronic on the surface, like finding already successful experts in the field you want to dominate...
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3 Sure-Fire Ways to Make Money with Joint Ventures:
Effective joint ventures help you maximize your profits, are mainly free to implement, and usually substantially decrease your workload in comparison to profit made per venture. Following are just three...
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5 Quick Steps to Squashing Business-Threatening Rumors:
In the e-business world or otherwise, people are going to say things about you or your business in an attempt to knock you for a loop, and destroy the credibility you're working so hard to build. Why?...
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8 Simple Solutions For Working Less & Reducing Stress:
One of the top three reasons for running an online business is usually to have more free time -- but it seldom works out that way. Running any business, especially full-time, can be stressful and time-consuming....
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7-Steps to Tripling Your Website's Results, *Guaranteed*:
About to create a(nother) business website? Don't. Not yet. Whether this is your first site or your tenth, to design any website without using the formula you're about to learn is, quite probably, to create a site that DOES *NOT* SELL. Give...
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Trust Equals SALES: 3 NON-Sneaky Subliminal Methods to Gain Your Visitors' Trust:
It's no huge secret, but I venture to say that at least 75% of marketers are missing the boat on this one. These common sense "must-dos" aren't rocket science, and are guaranteed to instantly and immediately...
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The Top 8 Web Design Disasters That Send Your Visitors Screaming:
The following eight tips aren't meant to offend, but to teach. I want to help you avoid the same terrible web design mistakes that I made in my first few months creating my sites. And, believe me ......
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A Visit Isn't REALLY a Visit if Your Company Leaves on the Porch:
What good is your website traffic if your visitors are leaving at the home page? You don't want visitors ON your site, you want 'em INSIDE it. Use this painless 5-step process for getting visitors past...
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That Left-Hand Side: 6 Steps To Turning Your Site Into A Potent *Sales Machine*:
What do you want your website to do? Make sales? Get more ezine subscribers? Increase your credibility? All of the above? Whatever your goals, we'll make sure YOUR site is accomplishing them *in just...
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5 Quick Tips for Getting Your Site to Sell MORE:
Sales and signups need a quick pick-me-up? Before you go tinkering with your ad copy, make sure it's not your site's DESIGN that's killing off your profit. A surefire way to tell whether your site is...
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4 Quick Tips to Boost Sales & Keep Your Site in Shape:
Does your site resemble an untended garden? Do your visitors fly the coop without checking out your offer? Not getting as many sales as you'd like? If so, this quick website workout could be just the...
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Know Why Your Business is Failing? I Do...:
This info can honestly mean the difference between an e-business that's a shining success, or a miserable failure. Will you take this material, study it, and USE IT ... or become a statistic, by letting...
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Are You Swiftly Killing Your Financial Future?:
Ready to learn how to avoid a common marketing faux pas? Then put on your thinking cap and let's get to work. The "suicide marketing" no-no that could be killing your profit is... Lack of originality....
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To Make a Profit ... Get Loose:
Remember the old quip, "it's easier to tell the truth, as you won't have to remember which lie you told to whom?" Okay well, something like that. The point is, a facade is the ultimate lie ... and it's...
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Is Mediocrity Causing YOUR Business to Fail?:
Are you dissatisfied with the amount of money you're making online, but feel nearly powerless to change it? Are you frustrated with the snail's pace your Internet business growth seems to take? Are you...
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